- When Watchdogs Sleep: Navigating Fintech’s New Reputational Minefield
The Trump administration’s deregulatory push is reshaping the terrain for fintech companies—but not necessarily for the better. While some in the industry welcome looser oversight as a growth catalyst, the reputational risks…
- A.I.’s Limits: Where Human Judgment Outshines in Critical Decisions
by Elie Jacobs In the final moments of the Apollo 11 crew’s descent to the lunar surface, an unexpected warning light flashed: “1202.” Neither Neil Armstrong nor Buzz Aldrin recognized the error…
- Mastering U.S. Expansion: Reputation Protection Strategies for Foreign Companies
Any foreign company wanting to make progress in the United States will need cast-iron strategies to protect its reputation. The Founding Fathers were unusually prescient, but even they may not have had…
- Reputation Management Expert and Communications Strategist Danielle Leach Joins Purposeful Advisors as Senior Advisor
London-based strategist strengthens Purposeful’s global advisory network NEW YORK, NY and LONDON, UK, March 10, 2025 – Purposeful Advisors, a strategic communications and public affairs firm specializing in reputation and issues management,…
- Navigating the Tightrope: Building Resiliency in the Trump Era
By Frank DeMaria and Elie Jacobs.Read the article on O’Dwyers here. If you’re reading this, the world hasn’t ended, and the freedom of the press remains sacrosanct—if damaged. That’s the good news.…
- Navigating Reputation Under the New Administration: What Scaling Businesses Need to Know
As businesses look to scale in the U.S., the Trump Administration’s policies will shape how companies anticipate, identify and manage risk, respond to crises, and communicate with stakeholders. Whether it’s shifting regulatory…
- The Investor’s Secret Weapon: Prioritizing Reputation Risk in Due Diligence
What if we told you that In the calculus of investment decisions, something that can change the entire valuation of a target is often entirely ignored? Usual due diligence includes financial performance…
- Trump’s Communication Playbook: Redefining Leadership Language?
Donald Trump’s unique communication style is unlike anything America has seen in politics, and this unconventional approach has led him to the White House for a second time. Having received more votes…
- Crisis Won’t Wait for Your Calendar To Be Clear: Why You Must Prepare Now
Henry Kissinger once quipped, “There cannot be a crisis next week—my schedule is full.” If only corporate leaders could pencil in—or out—crises with such ease. In reality, businesses are rarely afforded the…
- “Do it, do it now”: The Value in Building Your Brand Early
Our cheeky misuse of a famous Arnold Schwarzenegger line notwithstanding, the imperative for start-ups to build their band narrative as soon as possible cannot be overstated. For venture investors, the success of…
- Strategic Communications: The Secret to Punching Above your Weight
In the boxing world, there’s a special kind of fighter who defies expectations—a boxer who steps into the ring against opponents larger, stronger, and more seasoned yet refuses to back down, like…
- The Impact of Climate Change on Global Markets: Greenwashing and the Need for Corporate Transparency
The urgency to address climate change is more pressing than ever. As temperatures rise, extreme weather events increase, and natural resources become scarce, the effects are rippling through global markets. The complex…